About Us

At the heart of our brand is a passion for purity and elegance. We believe that true beauty lies in nature, which is why every fragrance we create is cruelty-free, alcohol-free, and crafted with care.

Our signature scents — Divine, Passion, and Bloom — are more than just perfumes. They are an experience, a statement, and a reflection of conscious luxury. From the freshness of blooming petals to the richness of timeless elegance, each fragrance tells a story of love, nature, and authenticity.

We are committed to providing you with fragrances that not only uplift your spirit but also align with your values. Every bottle is a promise of quality, compassion, and lasting beauty. Thank you for being part of our journey as we continue to redefine the world of fragrance, one pure scent at a time

Our Story

Our journey began with a dream to create fragrances that are

natural, ethical, and pure. We crafted Divine, Passion, and Bloom — cruelty-free, alcohol-free perfumes that blend elegance with conscious living.

Every drop tells a story of love for nature, respect for animals, and a passion for purity. Our mission is simple — to inspire confidence and kindness with every scent. Thank you for being part of our journey toward a more compassionate world of fragrance.

endrerit.

–Noura Sakkijha, CEO

Behind The Brand

Formulated with wildcrafted plant extracts and essential oils, our moods are named for the benefits their ingredients provide and how they make you feel.